2026 Q2 -tulosraportti
48 päivää sitten
‧14 min
1,00 SEK/osake
Viimeisin osinko
0,00%Tuotto/v
Tarjoustasot
First North Sweden
Määrä
Osto
-
Myynti
Määrä
-
Viimeisimmät kaupat
| Aika | Hinta | Määrä | Ostaja | Myyjä |
|---|---|---|---|---|
| 1 838 | - | - | ||
| 662 | - | - | ||
| 574 | - | - | ||
| 388 | - | - | ||
| 4 586 | - | - |
Huomioi, että vaikka osakkeisiin säästäminen on pitkällä aikavälillä tuottanut hyvin, tulevasta tuotosta ei ole takeita. On olemassa riski, että et saa sijoittamiasi varoja takaisin.
Välittäjätilasto
Dataa ei löytynyt
Yhtiötapahtumat
Datan lähde: FactSet, Quartr| Seuraava tapahtuma | |
|---|---|
2026 Q3 -tulosraportti 24.6. |
| Menneet tapahtumat | ||
|---|---|---|
2026 Q2 -tulosraportti 1.4. | ||
2026 Q1 -tulosraportti 21.1. | ||
2025 Q4 -tulosraportti 22.10.2025 | ||
2025 Q3 -tulosraportti 25.6.2025 | ||
2025 Q2 -tulosraportti 2.4.2025 |
Asiakkaat katsoivat myös
Foorumi
Liity keskusteluun Nordnet Socialissa
Kirjaudu
·8.5.Crozzle continues to impress – over 100,000 downloads/month 📈 A small data point regarding Crozzle. The game now has over 100,000 downloads per month, while continuing to rank high on both Top Free and Top Grossing in several Nordic countries. What makes this extra interesting is the combination: * strong ranking positions * high monetization (ARPDAU) * and continued scaling via UA. Crozzle seems to not only attract users — but also earn good money per active player. It will therefore be very interesting to follow how much this can lift MAG's entire portfolio average going forward. If Crozzle can continue to grow while QuizDuel and WordZee improve, then the numbers should start to move quite quickly. What do you yourselves think? Is Crozzle on its way to becoming MAG's clear growth engine now? Source: AppMagic & AppBrain.
·9.5.What do you think about the price? Spontaneously, I see a possibility for a push towards 15-16 like last year again this year. The company is too cheap imo. A little higher ARPDAU and a game that trends well, and we're there.·10.5.Thanks for the answer! Very exciting in MAGI. I think the downside should be significantly limited considering the revenue one has, as well as the option for key figures to improve and for one of the games to climb the charts. Feels like a potential 2.5x-5x within 1-2 years if one plays their cards right.- ·7.4.WordZee is scalable again Monetization is in place – but what does that mean? When WordZee moves from “Stable level” to “Scaling” the economics change rapidly. 2,0x ROAS yields 2x the profit compared to 1,5x. The effect starts building in Q3–Q4 – but the real leverage lies in 2027–2028. It's a completely new WordZee 2.0 we see emerging, where the platform change, events, live-ops and new side cores elevate the ROAS profile from a stable level towards scaling. See the graph – different titles, different ROAS profiles. Scaling requires the foundation to be built first. What we now want to see: • continued increased ARPDAU • stable or growing DAU • gradually increased UA in the right markets I am also curious if we will get more insight into the ROAS profiles for the growth titles going forward.
- ·24.2.👉 Several data points indicate the same trend — increased UA and broadened growth As Q2 is now soon coming to an end, I think there are some interesting data points to note. Crozzle continues to show clear activity in download data, with higher velocity compared to previous periods. At the same time, we are seeing record levels in QuizDuel and now also early signs of increased activity in WordZee after a longer period with a slower pace. It is, of course, too early to draw far-reaching conclusions, but what makes the situation interesting is that the signals are coming from several games simultaneously. This is also well in line with what the company has communicated. In its latest report, MAG wrote, among other things, that the focus is on enabling increased UA investments through: • international expansion of Crozzle • improved product performance in growth games • a joint game-operations-team to spread optimization gains between games The company also writes that this is already starting to show in the form of increased ARPDAU and that the effect is expected to increase over time as learnings accumulate. If we are actually at the beginning of a phase where both Crozzle and WordZee can be scaled simultaneously, it becomes structurally important for MAG, as growth then no longer rests on a single title. Personally, I think the most interesting aspect is what this could mean going forward. When quarterly revenue approaches ~100 MSEK, the profitability picture changes quite quickly thanks to the operational leverage in the model. With today's growth rate, that level doesn't feel particularly far off. It will be interesting to follow the development in the coming quarters to see if the data points continue in the same direction. (Attaching graphs from AppBrain for Crozzle and WordZee)
- ·4.2.👉 I believe Quizkampen can surprise in Q2 – some data points from Germany I have taken a closer look at Quizkampen, which is still the largest revenue contributor at MAG Interactive, and analyzed Top Grossing in Germany – the product's clearly most important market. In the graph (AppMagic), I have marked the median for Q2-2025 and Q2-2026 respectively. What stands out: • Q2-2026 is clearly higher than Q2-2025 • also better than the last quarter In numbers, this means that the Top Grossing median has improved from 148 in Q2-2025 to 116 in Q2-2026 (Games, Germany). Thus, around 30 positions up on an annual basis – in the entire Games category, not just Trivia. That's a rather important detail: competition in Games is brutal. Climbing there says more than being number one in a narrow subcategory (even though Quizkampen actually does that in Games Trivia too). At the same time, Top Free shows that the inflow of new players remains – which suggests that monetization is not just “milking an old base”. MAG's own comments point in the same direction: Q4 2025: Team Play improves both engagement and revenue in test markets. Q1 2026: Teams is now globally launched – and in December, Quizkampen recorded its highest daily revenue since its relaunch in 2020. The company also says that it is heading for another record year for Quizkampen. In addition, two new puzzle mechanics are now being tested, to be launched in early 2026, with the goal of raising ARPDAU for both Quizkampen and Wordzee to new record levels. ⸻ My reflection: I think that Quizkampen could account for a large part of the growth in Q2 – and that ARPDAU could very well surprise positively for the entire portfolio. It will be exciting to follow the journey quarter by quarter. Here it's important to have patience – and a little faith in the future.
·19.2.Study the downloads of Wordzee instead...·20.2.Absolutely — downloads are important to follow as well. What's interesting right now is that both ranking and download-velocity seem to have bottomed out and started to increase again recently. We are also late in MAG's Q2, so any potential effect from this development will likely be seen more clearly first in Q3. Above all, I think the combination of rising monetization (grossing) and increasing activity is worth keeping an eye on going forward. I am attaching two graphs from AppBrain showing the development. - ·26.1.🧱 How MAG can increase profitability with new cores I have been thinking about what MAG's two new cores and increased ARPDAU focus actually mean in practice – and tried to break it down into kronor and öre. Historically, MAG has needed around 13 MSEK per quarter in UA just to keep base revenue stable. With better retention and higher ARPDAU, the same core revenues can now gradually be driven with lower UA cost (in my model: 13 → 10 MSEK). This directly impacts the profitability of the base operations. The gross margin (game contribution 1) increases from 63 % to 68 %, which corresponds to approximately 12 MSEK improved profitability on an annual basis – meaning the same base revenues, but an increasingly profitable core. MAG has stated that two new cores will be introduced in early 2026. I have therefore phased in the improvement over the year (see image). Reflection: New cores strengthen ROAS and LTV even for Crozzle – but here I wanted to show how profitability increases in the base operations, the stable tail of millions of users.
Yllä olevat kommentit ovat peräisin Nordnetin sosiaalisen verkoston Nordnet Socialin käyttäjiltä, eikä niitä ole muokattu eikä Nordnet ole tarkastanut niitä etukäteen. Ne eivät tarkoita, että Nordnet tarjoaisi sijoitusneuvoja tai sijoitussuosituksia. Nordnet ei ota vastuuta kommenteista.
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Tämän sivun uutiset ja/tai sijoitussuositukset tai otteet niistä sekä niihin liittyvät linkit ovat mainitun tahon tuottamia ja toimittamia. Nordnet ei ole osallistunut materiaalin laatimiseen, eikä ole tarkistanut sen sisältöä tai tehnyt sisältöön muutoksia. Lue lisää sijoitussuosituksista.
2026 Q2 -tulosraportti
48 päivää sitten
‧14 min
1,00 SEK/osake
Viimeisin osinko
0,00%Tuotto/v
Uutiset
Tämän sivun uutiset ja/tai sijoitussuositukset tai otteet niistä sekä niihin liittyvät linkit ovat mainitun tahon tuottamia ja toimittamia. Nordnet ei ole osallistunut materiaalin laatimiseen, eikä ole tarkistanut sen sisältöä tai tehnyt sisältöön muutoksia. Lue lisää sijoitussuosituksista.
Foorumi
Liity keskusteluun Nordnet Socialissa
Kirjaudu
- ·8.5.Crozzle continues to impress – over 100,000 downloads/month 📈 A small data point regarding Crozzle. The game now has over 100,000 downloads per month, while continuing to rank high on both Top Free and Top Grossing in several Nordic countries. What makes this extra interesting is the combination: * strong ranking positions * high monetization (ARPDAU) * and continued scaling via UA. Crozzle seems to not only attract users — but also earn good money per active player. It will therefore be very interesting to follow how much this can lift MAG's entire portfolio average going forward. If Crozzle can continue to grow while QuizDuel and WordZee improve, then the numbers should start to move quite quickly. What do you yourselves think? Is Crozzle on its way to becoming MAG's clear growth engine now? Source: AppMagic & AppBrain.·9.5.What do you think about the price? Spontaneously, I see a possibility for a push towards 15-16 like last year again this year. The company is too cheap imo. A little higher ARPDAU and a game that trends well, and we're there.·10.5.Thanks for the answer! Very exciting in MAGI. I think the downside should be significantly limited considering the revenue one has, as well as the option for key figures to improve and for one of the games to climb the charts. Feels like a potential 2.5x-5x within 1-2 years if one plays their cards right.
- ·7.4.WordZee is scalable again Monetization is in place – but what does that mean? When WordZee moves from “Stable level” to “Scaling” the economics change rapidly. 2,0x ROAS yields 2x the profit compared to 1,5x. The effect starts building in Q3–Q4 – but the real leverage lies in 2027–2028. It's a completely new WordZee 2.0 we see emerging, where the platform change, events, live-ops and new side cores elevate the ROAS profile from a stable level towards scaling. See the graph – different titles, different ROAS profiles. Scaling requires the foundation to be built first. What we now want to see: • continued increased ARPDAU • stable or growing DAU • gradually increased UA in the right markets I am also curious if we will get more insight into the ROAS profiles for the growth titles going forward.
- ·24.2.👉 Several data points indicate the same trend — increased UA and broadened growth As Q2 is now soon coming to an end, I think there are some interesting data points to note. Crozzle continues to show clear activity in download data, with higher velocity compared to previous periods. At the same time, we are seeing record levels in QuizDuel and now also early signs of increased activity in WordZee after a longer period with a slower pace. It is, of course, too early to draw far-reaching conclusions, but what makes the situation interesting is that the signals are coming from several games simultaneously. This is also well in line with what the company has communicated. In its latest report, MAG wrote, among other things, that the focus is on enabling increased UA investments through: • international expansion of Crozzle • improved product performance in growth games • a joint game-operations-team to spread optimization gains between games The company also writes that this is already starting to show in the form of increased ARPDAU and that the effect is expected to increase over time as learnings accumulate. If we are actually at the beginning of a phase where both Crozzle and WordZee can be scaled simultaneously, it becomes structurally important for MAG, as growth then no longer rests on a single title. Personally, I think the most interesting aspect is what this could mean going forward. When quarterly revenue approaches ~100 MSEK, the profitability picture changes quite quickly thanks to the operational leverage in the model. With today's growth rate, that level doesn't feel particularly far off. It will be interesting to follow the development in the coming quarters to see if the data points continue in the same direction. (Attaching graphs from AppBrain for Crozzle and WordZee)
- ·4.2.👉 I believe Quizkampen can surprise in Q2 – some data points from Germany I have taken a closer look at Quizkampen, which is still the largest revenue contributor at MAG Interactive, and analyzed Top Grossing in Germany – the product's clearly most important market. In the graph (AppMagic), I have marked the median for Q2-2025 and Q2-2026 respectively. What stands out: • Q2-2026 is clearly higher than Q2-2025 • also better than the last quarter In numbers, this means that the Top Grossing median has improved from 148 in Q2-2025 to 116 in Q2-2026 (Games, Germany). Thus, around 30 positions up on an annual basis – in the entire Games category, not just Trivia. That's a rather important detail: competition in Games is brutal. Climbing there says more than being number one in a narrow subcategory (even though Quizkampen actually does that in Games Trivia too). At the same time, Top Free shows that the inflow of new players remains – which suggests that monetization is not just “milking an old base”. MAG's own comments point in the same direction: Q4 2025: Team Play improves both engagement and revenue in test markets. Q1 2026: Teams is now globally launched – and in December, Quizkampen recorded its highest daily revenue since its relaunch in 2020. The company also says that it is heading for another record year for Quizkampen. In addition, two new puzzle mechanics are now being tested, to be launched in early 2026, with the goal of raising ARPDAU for both Quizkampen and Wordzee to new record levels. ⸻ My reflection: I think that Quizkampen could account for a large part of the growth in Q2 – and that ARPDAU could very well surprise positively for the entire portfolio. It will be exciting to follow the journey quarter by quarter. Here it's important to have patience – and a little faith in the future.·19.2.Study the downloads of Wordzee instead...·20.2.Absolutely — downloads are important to follow as well. What's interesting right now is that both ranking and download-velocity seem to have bottomed out and started to increase again recently. We are also late in MAG's Q2, so any potential effect from this development will likely be seen more clearly first in Q3. Above all, I think the combination of rising monetization (grossing) and increasing activity is worth keeping an eye on going forward. I am attaching two graphs from AppBrain showing the development.
- ·26.1.🧱 How MAG can increase profitability with new cores I have been thinking about what MAG's two new cores and increased ARPDAU focus actually mean in practice – and tried to break it down into kronor and öre. Historically, MAG has needed around 13 MSEK per quarter in UA just to keep base revenue stable. With better retention and higher ARPDAU, the same core revenues can now gradually be driven with lower UA cost (in my model: 13 → 10 MSEK). This directly impacts the profitability of the base operations. The gross margin (game contribution 1) increases from 63 % to 68 %, which corresponds to approximately 12 MSEK improved profitability on an annual basis – meaning the same base revenues, but an increasingly profitable core. MAG has stated that two new cores will be introduced in early 2026. I have therefore phased in the improvement over the year (see image). Reflection: New cores strengthen ROAS and LTV even for Crozzle – but here I wanted to show how profitability increases in the base operations, the stable tail of millions of users.
Yllä olevat kommentit ovat peräisin Nordnetin sosiaalisen verkoston Nordnet Socialin käyttäjiltä, eikä niitä ole muokattu eikä Nordnet ole tarkastanut niitä etukäteen. Ne eivät tarkoita, että Nordnet tarjoaisi sijoitusneuvoja tai sijoitussuosituksia. Nordnet ei ota vastuuta kommenteista.
Tarjoustasot
First North Sweden
Määrä
Osto
-
Myynti
Määrä
-
Viimeisimmät kaupat
| Aika | Hinta | Määrä | Ostaja | Myyjä |
|---|---|---|---|---|
| 1 838 | - | - | ||
| 662 | - | - | ||
| 574 | - | - | ||
| 388 | - | - | ||
| 4 586 | - | - |
Huomioi, että vaikka osakkeisiin säästäminen on pitkällä aikavälillä tuottanut hyvin, tulevasta tuotosta ei ole takeita. On olemassa riski, että et saa sijoittamiasi varoja takaisin.
Välittäjätilasto
Dataa ei löytynyt
Asiakkaat katsoivat myös
Yhtiötapahtumat
Datan lähde: FactSet, Quartr| Seuraava tapahtuma | |
|---|---|
2026 Q3 -tulosraportti 24.6. |
| Menneet tapahtumat | ||
|---|---|---|
2026 Q2 -tulosraportti 1.4. | ||
2026 Q1 -tulosraportti 21.1. | ||
2025 Q4 -tulosraportti 22.10.2025 | ||
2025 Q3 -tulosraportti 25.6.2025 | ||
2025 Q2 -tulosraportti 2.4.2025 |
2026 Q2 -tulosraportti
48 päivää sitten
‧14 min
Uutiset
Tämän sivun uutiset ja/tai sijoitussuositukset tai otteet niistä sekä niihin liittyvät linkit ovat mainitun tahon tuottamia ja toimittamia. Nordnet ei ole osallistunut materiaalin laatimiseen, eikä ole tarkistanut sen sisältöä tai tehnyt sisältöön muutoksia. Lue lisää sijoitussuosituksista.
Yhtiötapahtumat
Datan lähde: FactSet, Quartr| Seuraava tapahtuma | |
|---|---|
2026 Q3 -tulosraportti 24.6. |
| Menneet tapahtumat | ||
|---|---|---|
2026 Q2 -tulosraportti 1.4. | ||
2026 Q1 -tulosraportti 21.1. | ||
2025 Q4 -tulosraportti 22.10.2025 | ||
2025 Q3 -tulosraportti 25.6.2025 | ||
2025 Q2 -tulosraportti 2.4.2025 |
1,00 SEK/osake
Viimeisin osinko
0,00%Tuotto/v
Foorumi
Liity keskusteluun Nordnet Socialissa
Kirjaudu
- ·8.5.Crozzle continues to impress – over 100,000 downloads/month 📈 A small data point regarding Crozzle. The game now has over 100,000 downloads per month, while continuing to rank high on both Top Free and Top Grossing in several Nordic countries. What makes this extra interesting is the combination: * strong ranking positions * high monetization (ARPDAU) * and continued scaling via UA. Crozzle seems to not only attract users — but also earn good money per active player. It will therefore be very interesting to follow how much this can lift MAG's entire portfolio average going forward. If Crozzle can continue to grow while QuizDuel and WordZee improve, then the numbers should start to move quite quickly. What do you yourselves think? Is Crozzle on its way to becoming MAG's clear growth engine now? Source: AppMagic & AppBrain.·9.5.What do you think about the price? Spontaneously, I see a possibility for a push towards 15-16 like last year again this year. The company is too cheap imo. A little higher ARPDAU and a game that trends well, and we're there.·10.5.Thanks for the answer! Very exciting in MAGI. I think the downside should be significantly limited considering the revenue one has, as well as the option for key figures to improve and for one of the games to climb the charts. Feels like a potential 2.5x-5x within 1-2 years if one plays their cards right.
- ·7.4.WordZee is scalable again Monetization is in place – but what does that mean? When WordZee moves from “Stable level” to “Scaling” the economics change rapidly. 2,0x ROAS yields 2x the profit compared to 1,5x. The effect starts building in Q3–Q4 – but the real leverage lies in 2027–2028. It's a completely new WordZee 2.0 we see emerging, where the platform change, events, live-ops and new side cores elevate the ROAS profile from a stable level towards scaling. See the graph – different titles, different ROAS profiles. Scaling requires the foundation to be built first. What we now want to see: • continued increased ARPDAU • stable or growing DAU • gradually increased UA in the right markets I am also curious if we will get more insight into the ROAS profiles for the growth titles going forward.
- ·24.2.👉 Several data points indicate the same trend — increased UA and broadened growth As Q2 is now soon coming to an end, I think there are some interesting data points to note. Crozzle continues to show clear activity in download data, with higher velocity compared to previous periods. At the same time, we are seeing record levels in QuizDuel and now also early signs of increased activity in WordZee after a longer period with a slower pace. It is, of course, too early to draw far-reaching conclusions, but what makes the situation interesting is that the signals are coming from several games simultaneously. This is also well in line with what the company has communicated. In its latest report, MAG wrote, among other things, that the focus is on enabling increased UA investments through: • international expansion of Crozzle • improved product performance in growth games • a joint game-operations-team to spread optimization gains between games The company also writes that this is already starting to show in the form of increased ARPDAU and that the effect is expected to increase over time as learnings accumulate. If we are actually at the beginning of a phase where both Crozzle and WordZee can be scaled simultaneously, it becomes structurally important for MAG, as growth then no longer rests on a single title. Personally, I think the most interesting aspect is what this could mean going forward. When quarterly revenue approaches ~100 MSEK, the profitability picture changes quite quickly thanks to the operational leverage in the model. With today's growth rate, that level doesn't feel particularly far off. It will be interesting to follow the development in the coming quarters to see if the data points continue in the same direction. (Attaching graphs from AppBrain for Crozzle and WordZee)
- ·4.2.👉 I believe Quizkampen can surprise in Q2 – some data points from Germany I have taken a closer look at Quizkampen, which is still the largest revenue contributor at MAG Interactive, and analyzed Top Grossing in Germany – the product's clearly most important market. In the graph (AppMagic), I have marked the median for Q2-2025 and Q2-2026 respectively. What stands out: • Q2-2026 is clearly higher than Q2-2025 • also better than the last quarter In numbers, this means that the Top Grossing median has improved from 148 in Q2-2025 to 116 in Q2-2026 (Games, Germany). Thus, around 30 positions up on an annual basis – in the entire Games category, not just Trivia. That's a rather important detail: competition in Games is brutal. Climbing there says more than being number one in a narrow subcategory (even though Quizkampen actually does that in Games Trivia too). At the same time, Top Free shows that the inflow of new players remains – which suggests that monetization is not just “milking an old base”. MAG's own comments point in the same direction: Q4 2025: Team Play improves both engagement and revenue in test markets. Q1 2026: Teams is now globally launched – and in December, Quizkampen recorded its highest daily revenue since its relaunch in 2020. The company also says that it is heading for another record year for Quizkampen. In addition, two new puzzle mechanics are now being tested, to be launched in early 2026, with the goal of raising ARPDAU for both Quizkampen and Wordzee to new record levels. ⸻ My reflection: I think that Quizkampen could account for a large part of the growth in Q2 – and that ARPDAU could very well surprise positively for the entire portfolio. It will be exciting to follow the journey quarter by quarter. Here it's important to have patience – and a little faith in the future.·19.2.Study the downloads of Wordzee instead...·20.2.Absolutely — downloads are important to follow as well. What's interesting right now is that both ranking and download-velocity seem to have bottomed out and started to increase again recently. We are also late in MAG's Q2, so any potential effect from this development will likely be seen more clearly first in Q3. Above all, I think the combination of rising monetization (grossing) and increasing activity is worth keeping an eye on going forward. I am attaching two graphs from AppBrain showing the development.
- ·26.1.🧱 How MAG can increase profitability with new cores I have been thinking about what MAG's two new cores and increased ARPDAU focus actually mean in practice – and tried to break it down into kronor and öre. Historically, MAG has needed around 13 MSEK per quarter in UA just to keep base revenue stable. With better retention and higher ARPDAU, the same core revenues can now gradually be driven with lower UA cost (in my model: 13 → 10 MSEK). This directly impacts the profitability of the base operations. The gross margin (game contribution 1) increases from 63 % to 68 %, which corresponds to approximately 12 MSEK improved profitability on an annual basis – meaning the same base revenues, but an increasingly profitable core. MAG has stated that two new cores will be introduced in early 2026. I have therefore phased in the improvement over the year (see image). Reflection: New cores strengthen ROAS and LTV even for Crozzle – but here I wanted to show how profitability increases in the base operations, the stable tail of millions of users.
Yllä olevat kommentit ovat peräisin Nordnetin sosiaalisen verkoston Nordnet Socialin käyttäjiltä, eikä niitä ole muokattu eikä Nordnet ole tarkastanut niitä etukäteen. Ne eivät tarkoita, että Nordnet tarjoaisi sijoitusneuvoja tai sijoitussuosituksia. Nordnet ei ota vastuuta kommenteista.
Tarjoustasot
First North Sweden
Määrä
Osto
-
Myynti
Määrä
-
Viimeisimmät kaupat
| Aika | Hinta | Määrä | Ostaja | Myyjä |
|---|---|---|---|---|
| 1 838 | - | - | ||
| 662 | - | - | ||
| 574 | - | - | ||
| 388 | - | - | ||
| 4 586 | - | - |
Huomioi, että vaikka osakkeisiin säästäminen on pitkällä aikavälillä tuottanut hyvin, tulevasta tuotosta ei ole takeita. On olemassa riski, että et saa sijoittamiasi varoja takaisin.
Välittäjätilasto
Dataa ei löytynyt